One of the most common questions we get is: how much do custom t-shirts cost? The truth is, there’s no one-size-fits-all answer—it depends on several factors.
Understanding the variables involved will help you get the best value for your budget. This article breaks down the 10 key factors that influence the cost of custom t-shirts so you can make an informed decision.
The Average Cost of a Custom T-Shirt
The cost of a custom t-shirt varies based on the shirt type, quantity, print method, and more. In general, prices range from $10 to $50 per shirt, with $20 per shirt being a typical average.
1. Quantity of Order
The more shirts you order, the lower the cost per shirt. Most printers offer volume discounts at quantity milestones like 12, 36, 72, and 144 units. At RushOrderTees, we offer rolling volume pricing that lowers the cost with every shirt added—no pressure to hit tiered quantity marks.
Pro tip: Use our quote calculator to price any quantity.
2. Quality of Shirts
We group t-shirts into three quality tiers:
- Budget: Basic tees, good for giveaways.
- Standard: Durable with good comfort and fit.
- Premium: High-end construction, top-tier materials, excellent for retail or events.
Premium Brands: Bella+Canvas, Next Level, American Apparel.
Name Brands: Nike, Adidas, Carhartt, Champion, Under Armour.
3. Fabric Type
- 100% Cotton: Most common and affordable.
- Cotton/Poly Blends (50/50): Durable, moisture-wicking.
- Polyester: Often cheaper, performance-friendly.
- Tri-blend: Soft, light, and premium (highest price).
- CVC: Cotton-rich blends with great feel at a better price than tri-blends.
4. Number of Print Locations
Each additional print location increases cost. A tee with front, back, and sleeve prints can cost twice as much as one with a single print. Keep it simple to save.
5. Customization Method
- Digital Printing (DTG): Best for small runs and full-color designs.
- Screen Printing: Best for large orders with few colors; lower cost at scale.
- Embroidery: Priced by stitch count; great for small logos (e.g., Left Chest).
6. Number of Ink Colors
More colors = higher cost in screen printing due to more screens and setup time. Full-color digital prints aren’t affected in the same way.
7. Additional Personalization
Adding names, numbers, or unique graphics per shirt increases cost. For example, team jerseys with individual names and numbers cost more than bulk-printed tees.
8. Turnaround Time / In-Hand Date
Rush orders often come with extra fees. At RushOrderTees:
- Free Standard Shipping: 9-12 business days
- Priority: 6 days
- Rush: 3 days
- Super Rush: 2 days
9. Shirt Sizes
Larger sizes (2XL and up) cost more:
- 2XL: ~25% more
- 3XL: ~35% more
- 4XL: ~50% more
10. Fees and Setup Charges
Other printers may add setup, handling, or ink fees as separate line items. We keep it simple: our quotes include everything upfront—no hidden fees.
Getting the Best Price on Custom Tees
Now that you know what affects pricing, use this info to maximize your budget. With our rolling discounts, all-in-one pricing, and free shipping, RushOrderTees helps you get the most value.
Ready to start? Jump into our Design Studio to build your perfect custom tee.
Want to save even more? Check out our Top 8 Tips to Save on T-Shirt Orders.