When you think of reliable outdoor apparel, two names instantly come to mind: The North Face and Eddie Bauer. Whether it’s cozy fleece pullovers, durable thermal vests, or knit beanies, these brands have long been favorites for outdoor enthusiasts and casual adventurers alike.

But which one deserves a spot in your wardrobe? In this updated comparison, we’ll dive into the history, product lineup, sustainability efforts, and popular apparel from each brand — so you can decide which is the perfect fit for your next adventure.

Brand Overview: The North Face vs. Eddie Bauer

The North Face

Founded in 1966 by passionate hikers Douglas and Susie Tompkins in San Francisco, The North Face quickly became synonymous with rugged, high-quality outdoor gear. What started as a small mountaineering retail shop now serves millions of outdoor lovers worldwide, offering everything from technical climbing gear to stylish casual wear.

Eddie Bauer

With roots stretching back to 1920, Eddie Bauer was founded in Seattle by a dedicated mountaineer of the same name. Starting as a mail-order business selling durable camping and hiking equipment, the brand built its reputation on innovation — including pioneering the modern down sleeping bag. Eddie Bauer’s products continue to reflect a perfect blend of functionality, comfort, and classic outdoor style.

Takeaway: Both brands are outdoor industry icons, but Eddie Bauer carries the advantage of a longer history.

Product Lineup: Who Offers What?

The North Face

Named after the most challenging face of a mountain, The North Face stays true to its mountaineering roots with an extensive lineup. From technical outerwear and hiking boots to everyday casual wear, this brand offers gear for all skill levels and environments.

Eddie Bauer

Eddie Bauer’s expertise shines through in their timeless, durable gear — including the iconic down sleeping bag and versatile apparel. Their catalog covers everything from lightweight technical jackets to comfortable layering pieces, designed with practicality and style in mind.

Takeaway: Both brands started with a focus on serious outdoor gear but now cater to a broad audience of casual and expert adventurers.

Sustainability Efforts: Who’s Greener?

The North Face

The North Face is a leader in sustainability, committing to having 100% of its key materials recycled, responsibly sourced, or renewable by 2025. Their efforts include emissions reductions, packaging minimization, gear refurbishment, and ensuring fair labor practices.

Eddie Bauer

Eddie Bauer focuses on longevity, encouraging customers to keep and pass down gear for years. They prioritize recycled materials and sustainable fibers and have been involved in reforestation projects since 1995 — long before it became trendy.

Takeaway: Both brands are serious about sustainability, with The North Face spearheading more ambitious initiatives and Eddie Bauer emphasizing durability and eco-conscious materials.

Apparel Showdown: Popular Picks from Each Brand

Full-Zip Fleece Jacket

• The North Face Sweater Fleece Jacket: Heavy-duty 100% polyester knit with brushed fleece lining, partially recycled materials, and multiple secure zippered pockets. A warm, functional classic.
• Eddie Bauer Sweater Fleece Full-Zip: Slightly lighter with some stretch, made from polyester/spandex blend, featuring a clean design and three zippered pockets, including one on the chest.

Winner: The North Face edges ahead for durability and fabric quality, but Eddie Bauer offers solid value, especially for bulk custom orders.

Rain Jacket

• The North Face DryVent Rain Jacket: Seam-sealed, windproof, and waterproof with patented DryVent™ tech. Adjustable cuffs, pit vents, cinch cords, and an adjustable hood for customizable comfort.
• Eddie Bauer Rain Jacket: Fully seam-sealed with a durable polyester shell, adjustable cuffs, and drawcords but lacks The North Face’s advanced ventilation system.

Winner: The North Face for superior weatherproofing and breathable design.

Puffer Vest

• The North Face Everyday Insulated Vest: Stylish two-tone WindWall™ shell made from recycled polyester, paired with Heatseeker™ insulation for warmth without weight.
• Eddie Bauer Packable Quilted Vest: Available in more colors, features storm flap, chin guard, zippered pockets including an embroidery access pocket.

Winner: Eddie Bauer for value and versatility, though The North Face offers a more premium feel.

Fleece Vest

• The North Face Sweater Fleece Vest: Soft, warm, and heavy-duty polyester knit with a brushed fleece interior, made from recycled fabrics.
• Eddie Bauer Fleece Vest: Polyester fleece with an extra zippered chest pocket and produced using Low Impact Technology (L.I.T.™), emphasizing sustainable manufacturing.

Winner: Eddie Bauer for added functionality and sustainability.

Final Verdict: Which Brand Is Right for You?

The North Face and Eddie Bauer both deliver exceptional outdoor apparel, but the choice depends on your priorities:

• The North Face often offers heavier-duty construction and advanced technical features — ideal for serious adventurers or those wanting top-tier performance.
• Eddie Bauer shines with better value options, sustainable practices, and practical details for everyday outdoor wear.